The ephemerality of flowers can be part of their appeal \u2013 you know they\u2019ll be gone soon, so you treasure their presence while they are there. But these days, buying something only to throw it away in a few days can seem unnecessarily wasteful, no matter how beautiful it is...
Photography by Cennon at Mav. can be part of their appeal – you know they’ll be gone soon, so you treasure their presence while they are there. But these days, buying something only to throw it away in a few days can seem unnecessarily wasteful, no matter how beautiful it is. At least, that’s what Sara Rosa Oppermann and Alice Soro Cilliara were thinking when they launched their first collection of fake flowers in 2021.
It was while doing research for an advertising project that Oppermann first began to understand the vast amounts of waste produced by the floral industry, with the average lifespan of a freshly cut flower being a maximum of 15 days from field to trash. But the common solution – faux flowers – left her feeling uninspired.
The result was floral sculptures rendered in blatantly artificial colours and textures, made from recycled scrap materials including branches and cotton threads. The studio’s latest collection is a tribute to the anthurium flower – traditionally a symbol of hospitality, long-lasting love, and friendship – that is made from 70 per cent recycled plastic bottles and tapioca flour.
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