Gordian Software creates the APIs to handle charges for seat upgrades, baggage and other add-ons–now it aims to expand its range. \n
In 2017, Stephen Grabowski and Joe Sarre were working together with travel booking company Skyscanner. While there, they realized that it was a pain for customers to add accommodations to their flights. That’s because of the challenges involved in integrating the airline companies’ software with the interfaces of websites like Skyscanner. Grabowski and Sarre thought they’d figured out a solution to the problem, which led them to start their own company, Gordian Software.
“I started cold emailing VPs and very senior people at airlines and travel companies from my Gmail, and people were responding. Which is very unusual given that these people are very busy,” Grabowski says. Soon after starting their outreach, the pair signed on travel firm Travix as their first customer.
If you’ve booked a flight recently, you might have been using Gordian’s software without even realizing it. The company’s primary product is an Application Programming Interface that plugs into an airline’s ticket-booking software to sell ancillaries or flight add-ons such as baggage, seat selection, boarding, etc.
On Tuesday, the company announced that it has raised $25 million in Series A funding, led by venture firm Accomplice and its sister firm Vinyl. Joining the round are Kinnevik, DST Global Partners and Latitude, firms whose other travel investments include Airbnb, Hopper and TravelPerk. The round brings the company’s total venture backing to $33 million.
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