New dynamic pricing model is designed to stop touts from profiting on the secondary market.
Critics of dynamic pricing say artists can already stop touting, by applying their own ticketing rules., by requiring IDs to be checked against tickets on doors, and cancelling any tickets listed on resale sites.
Another solution is selling directly to fans through fan club pre-sales, offering unique codes and limiting how many tickets can be sold. Laura Smith, who works as a PR consultant in Leeds, spent £25 on a Blackpink loyalty membership in December 2021, which promised early access to tour tickets - even though no tour had been announced at the time.Laura Smith signed up to Blackpink's fan membership package before they'd announced a tour
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