Universal Music Group and TikTok said that they had reached a new licensing agreement that will restore the label's songs and artists to the social media platform.
Universal Music Group and TikTok said that they had reached a new licensing agreement that will restore the label's songs and artists to the social media platform.
"Roughly a quarter of US consumers say they listen to songs they have heard on TikTok," said Tatiana Cirisano, Midia's senior music industry analyst. In a move that may well have eroded its bargaining power, Taylor Swift, one of Universal Music's biggest acts, allowed a selection of her songs to return to TikTok as she promoted her latest album,"The Tortured Poets Department."
TikTok has maintained these AI-generated works should be eligible for royalty payments, a position Universal opposed, arguing it would dilute the pool of money available to compensate human performers and composers.
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