TikTok has posted several job listings looking for candidates to help it develop and grow its “Fulfillment by TikTok Shop” in the U.S.
ByikTok appears to be deepening its foray into e-commerce with plans to operate its own U.S. warehouses, the kind of packing and shipping facilities more associated with Amazon or Walmart than the social media platform best known for addictive short videos.
“The e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated,” the company wrote in the job listings. “With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users.”Shopping on social media sites, known as social commerce, is a $37 billion market in the U.S.
Some of those sales are already having an effect. Communities such as #BookTok, a corner of TikTok devoted to literature and reading, has been credited with driving a spike in the sales of print romance books this year. To accommodate more purchases on its app, TikTok said last summer it wouldto allow users to buy items directly on the app.
Compared to digital advertising, ecommerce is a tiny source of revenue for Meta, and will likely be for TikTok for the foreseeable future. At the same time, TikTok executives are likely looking to broaden the company’s revenue sources beyond ads — a market dominated in the U.S. by Meta and Alphabet, which owns YouTube and Google.
Ireland Latest News, Ireland Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
TikTok is calling this Revolution blush a dupe for Charlotte Tilbury PinkgasmCharlotte Tilbury’s Beauty Light Wand in the shade Pinkgasm is a bestseller – but TikTok users are claiming this product gives the same gorgeous glow for a fraction of the price
Read more »
Musician on TikTok rates child's 'horrific screams' during '29 hour flight'Henry Beasley was travelling to Berlin with a nearby crying child onboard ferociously screamed their lungs out throughout the entire journey.
Read more »
Zlatan reveals TikTok arrival the only way he knows how - flyboards and workoutsZlatan Ibrahimovic has joined TikTok in the most Zlatan Ibrahimovic way possible. Featuring lions, taekwondo, boats and even some brief clips of football, the 41-year-old AC Milan striker has snapp…
Read more »
Tiktok profits from livestreams of refugees beggingChildren are among those pleading for hours for digital gifts, as the company takes a cut of up to 70%.
Read more »
TikTok profits from livestreams of refugees beggingChildren are among those pleading for hours for digital gifts, as the company takes a cut of up to 70%.
Read more »
TikTok Has A New Conspiracy About Anna Delvey’s House ArrestHas the scam artist socialite been calling photographers to her own house? Read more on Grazia.
Read more »