Tom Ford’s New Watch Is Made Entirely From Reclaimed Ocean Plastic

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Tom Ford’s New Watch Is Made Entirely From Reclaimed Ocean Plastic
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The Swiss-made watch, which launched on Wednesday, is the third of the brand's timepieces to be made from recycled materials.

The watch’s glossy dial makes a subtle statement with contrasting diamond-cut painted hands A sapphire crystal with an anti-reflective coating tops the watch, and a stainless steel caseback, coated in PVD that matches the case color, secures the quartz movement. The stainless-steel crown—also plated in a matching color—features an ocean plastic inlay.

The brand says 32 bottles worth of plastic waste is used to create the watch, and that it contains no virgin plastics or non-ocean bound plastics.A 2020 study revealed that there are 14 million metric tons of plastic sitting on the ocean floor that’s nearly impossible to extract. The launch of the N.004 timepiece, and expansion of the Ocean Plastic Timepiece series, is meant to further Ford’s commitment to ocean health and to bring awareness to the issue.

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