It could bill TweetDeck as an 'ad-free experience'
The $2.99 a month subscription already feels like it’s aimed at people who use Twitter professionally, so what’s essentially the pro version of its app would fit right into the service’s feature-set.
There is, of course, a counter-point to this theory: Twitter Blue isn’t ad-free. That fact even makes up. So how would TweetDeck being ad-free be evidence that it’ll soon be part of Twitter Blue? It’s a fair question, but honestly, that contradiction convinces me more — having TweetDeck as a Blue feature would let Twitter offer its paying subscribers a way to get an ad-free experience without it having to do the work of exorcising them from its web and mobile apps. It’s a bit of a win-win .’s question about whether it had plans to monetize TweetDeck, and it hasn’t announced an official launch date for the TweetDeck update.
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