Elon Musk launched a poll on Twitter on Sunday asking whether he should remain at the helm, adding: “I will abide by the results of this poll.”
December 18, 2022
Musk launched the poll shortly after attending the World Cup football final between Argentina and France in Qatar on Sunday, where he was photographed with Donald Trump’s son-in-law Jared Kushner. Last week, Jared Birchall, head of Musk’s family office, approached investors who had helped the billionaire buy Twitter to try to raise new funds, according to people familiar with the matter. Birchall offered new shares in the company at $54.20 — the same price Musk paid to take the company private.
Brands and marketers in particular have fled the platform over concerns about his content moderation strategy, threatening its $5bn-a-year business, the majority of which comes from advertising.
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