Ubisoft unveils generative AI 'NEO NPCs', and the spirit of Peter Molyneux's Milo lives on

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Ubisoft unveils generative AI 'NEO NPCs', and the spirit of Peter Molyneux's Milo lives on
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Chris Tapsell is Eurogamer's Deputy Editor and most decorated Football Manager. He used to write guides, and will send you links to his favourite spreadsheets if you ask him about League of Legends or competitive Pokémon.

, AI remains the talk of the town at GDC 2024. Roblox Studio has announced a new generative AI-based character creator. Graphics card manufacturer Nvidia unveiled a new AI-powered chip, sending its stock price skyrocketing. And behind closed doors, Ubisoft demonstrated something of its own to a small collection of the press: a partnership with Inworld AI to create a prototype for"Newly Evolving NPCs", or NEO NPCs as Ubisoft calls them.

The full premise is that, in Ubisoft's words, the typical approach to using generative AI with NPCs - like large language model mods for standard games that patch ChatGPT-style functionality into dialogue options - were often somewhat"empty" or"shallow" in practice. While they can technically say anything, what these NPCs say doesn't impact the game itself, and so what you end up with, as scientific director David Louapre put it, is"roleplay, not gameplay".

The first impression from all of this - and one that's actually come up in a few conversations with more than one other journalist who saw the demo - is that this is a little familiar. Peter Molyneux, if you remember that infamous moment on the E3 2009 stage, promised something rather similar with his doomed artificial intelligence friend, Milo.

What's more interesting is the somewhat existential dilemma that sits right at the heart of the prototype itself. Yes, the NPCs can react with near-infinite possibilities to whatever you say to them, and they can subsequently tether those reactions to actual changing in-game objectives, scenarios, quests and so on. But the thing that Ubisoft claims sets these NEO NPCs aside from chatbots is the fact they are ultimately positioned within"walls" set by humans.

From left to right: Mélanie Lopez Malet , David Louapre, , Emmanuel Astier , Xavier Manzanares , Virginie Mosser

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