Why Celebrities Can Never Truly Be 'Relatable'. Megan Roantree considers why thinking celebs are our pals can only fail
In recent years, and thanks to social media like Snapchat, Instagram and then TikTok, celebs have been hopping on the ‘relatable’ trend in an effort to appeal to their normie fans. We laugh, we nod, and we clap when they act clumsy, awkward or do something ‘down to earth’.
Then they mention something about an extortionate purchase, do something insensitive, or worst of all, end up being accused of bad behaviour. Once upon a time, celebs were A-list, Hollywood stars who we learned about in rare candid interviews, on the press circuit and from public appearances. They were seen as ‘other’, idolised and rarely seen looking anything other than pristine.
But when Hollywood stars and international musicians caught wind, or at least their publicists did, they tried to make it part of their brand too. You can also see how celebs, from the relentlessness of the 2000s might have wanted to inject more personality into their presence, to remind us that they, are in fact, people too!
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