“I’ve always taken pride in gift giving, not just a standard Amazon gift card,” one person says. “What’s the best gift I could get someone? And to me the only logical thing is Bitcoin, because it’s the best value asset that we have today.”
Instead of cash, gift givers are considering giving a slice of Wall Street and cryptocurrency for the first time to family and friends as crypto and investing become more mainstream.was rocked by a social media-driven swell in GameStop and AMC shares,
“I’ve always taken pride in gift giving, not just a standard Amazon gift card or Best Buy gift card,” he said. “What’s the best gift I could get someone? And to me the only logical thing is Bitcoin, because it’s the best value asset that we have today.” Over the last year, retail trading has boomed in large part driven by Reddit, Twitter and TikTok finance enthusiasts and enabled by free trading platforms including Robinhood and Cash App Investing by Block .
Block has doubled down on its marketing to bring more retail investors into its trading platform. Artists Miley Cyrus and Lil Nas X both teamed up with Cash App this year to give away $1 million to users for investing. Megan Thee Stallion also partnered with the company to give away $1 million in stock and created an introductory investing tutorial on YouTube called “Investing for Hotties.”
“My parents came [to the U.S.] in the early '80s and purchased a home, so for them they’re set and waiting for retirement,” said Orrala, who is first-generation Mexican-American and first in her family to attend college. “But I’m thinking more like, ‘That’s how they did it, but let me do something different.’ I’m thinking about making money, instead of ‘This is your salary’ and living by that.
Apps like PayPal, Venmo and Cash App have made it simple for people to send cryptocurrency to anyone with an account. Some platforms charge a fee, but otherwise it moves from account to account like cash. But stocks are more difficult to give because most brokerage firms require a receiver to have an account and the gift giver must know that account information, Wang said.
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