'We’re finding new ways to describe and let out our angst during a historic economic crisis.'
made headlines. Clearly, it’s boom time for career buzzwords, but how did we get here, and can these terms go beyond the digital echo chamber to impact our work lives?According to Jill Cotton, a career trends expert at employment platform Glassdoor, a “perfect storm” of causes has allowed career buzzwords to take on a life of their own in recent years – particularly during that panicked early pandemic period when office workers grabbed their laptops and decamped to work from home in droves.
It’s hardly a surprise that we’re reaching to coin new words that encapsulate these flashpoints or that we’re finding new ways to describe and let out our angst during a historic economic crisis .Deloitte’s most recentdiscovered that the cost of living was the leading concern for its 21–39-year-old participants, while Glassdoor has found that employee discussion around the same topic has jumped by 297% in the last 12 months .
In many cases, these buzzwords really are just “catchy new ways of describing established work trends and practices”, as Cotton puts it., a business coach, adds: “When I was working in a staff role as a writer on a magazine, the buzzword was ‘coasting’ – you were turning up and doing enough, but it was a stop-gap role or you knew you were on your way to something else.”
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