Apple’s much-anticipated headset was released earlier this week But is it the start of a new era in human-computer interaction…or an expensive waste of time? 🔎 Big Read by stokel
It seems that many agree with Bevan’s assessment – and Ives’s point of order. On Monday, before the event at which the headset was announced began, Apple shares traded at an all-time high of $184.95. When the eye-watering price of the headset was announced alongside the 2024 release date, it took many by surprise. “Oof, that’s both more expensive and later than we were hoping,”“It’s a big, huge bet,” said tech watcher Azeem Azhar, founder of thenewsletter.
“Will this be a best seller? Time will tell,” Scarfe added. “Its $3,500 price tag is even more eye-watering than feared.” The interaction design professor at Aalto University in Finland was asked by smartphone company Nokia in 2013 to investigate what users thought about a competing device, the Glass headset, produced by Google.uncovered that people felt two things needed to happen before they’d be willing to wear smart glasses regularly. One, they’d need to become smaller and more comfortable, and two, they’d need to be more fashionable.
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