You'll be surprised why we're drawn to these sweet and cozy scents 🤎
, points to a recent study suggesting that, as she puts it, "While vanilla may not be everyone's 'favorite' scent, it is uniformly judged as a pleasant association." But now, it only "works" when it's a background player balanced out by other, less gourmand notes — the same way you or I, as boring adults, might positively remark on a dessert as "not too sweet.
Maybe it's a case of overexposure, like eating so much fudge you make yourself sick and then can't look at it for years, or maybe it's our olfactory memory whisking us back in time to a period many of us would rather not return to. But for many women who came of age believing one's choice ofsaid a lot about your personality, having vanilla front-and-center as your signature is a non-starter.
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