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2019 has been a massive year for Marissa Carter, the beauty tycoon behind both Cocoa Brown and Carter Beauty.
From launching her award-winning cosmetics brand Carter Beauty and having the products worn by household names such as Ariana Grande, Cardi B and Kourtney Kardashian to having both the of her lines listed in Boots. The entrepreneur has rounded off the year with the stuff of every Irish brand owners dreams: a deal with Walmart, America’s largest retailer, that sees both Carter Beauty and Cocoa Brown listed online with an imminent in store launch this fall.
“This is a massive step for both Carter Beauty and Cocoa Brown. Cocoa Brown is now six years old and we’ve been trying to break the US since we first started, it’s a goal we’ve shared for Carter Beauty. We always set our sights on the big guys – Boots in the UK, Penneys in Ireland, Primor in Spain,” CEO and Founder Marissa Carter said in a statement. “Walmart are such an enormous retailer, the largest in America, it’s an absolute honour to be stocked with them.
Following the success of Cocoa Brown, CEO and Founder Marissa Carter noticed a gap in the market for the cosmetic equivalent – cost effective products that perform under pressure – Carter Beauty was born, bringing with it the tagline, ‘Beauty shouldn’t leave you broke.
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