Beauty retailers and supermarkets, including Sainsbury's and Tesco , have been accused by consumer group Which? of using their loyalty card schemes to artificially hike prices.
Boots and Superdrug are among the worst shops for using 'rip-off' loyalty pricing practices, as they bump prices higher days before offering 'discounts', a new report has warned.
But more than half of shoppers believe non-member prices are higher than the usual prices for products at a certain store, a survey has found. In one of the worst examples, an oral-B iO7 blue electric toothbrush at Boots was priced at £400 for non-members and £150 for its loyalty card members in May. At Sainsbury's, Young's Chip Shop Omega 3 Fish Fillets were sold to members for £2.50 and £4 for non-members but just 21 days before they were priced at £3.50 for everyone.
At Sainsbury's, Young's Chip Shop Omega 3 Fish Fillets were sold to members for £2.50 and £4 for non-members but just 21 days before they were priced at £3.50 for everyone Which? has urged the Competition and Markets Authority to clarify how consumer law is applied to loyalty pricing - and use its new powers if businesses break rules.
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