Meta to launch subscription service for Facebook and Instagram via IrishTimesBiz
Anshu Sharma, founder of data privacy company Skyflow, said the subscription model was the latest signal that social media users’ “devil’s bargain of exchanging our data privacy for free apps” was coming to an end.
Meta’s new subscription service is similar to a plan by Elon Musk to launch Twitter Blue, which would allow users to verify their Twitter profiles for around $8 a month, since he bought the platform for $44 billion last year. The full roll-out of Twitter Blue, which first unveiled in November, was postponed after it was abused by accounts that impersonated companies and celebrities.
They added that Meta Verified users would also get access to more features “to increase visibility and reach”, such as prominence in search and recommendations. During Meta’s annual earnings announcement this month, Zuckerberg laid out plans to further wrestle Meta’s costs under control in what he said would be a “year of efficiency” for the social media group, which owns Facebook, Instagram and WhatsApp.
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