Retail Sector Sees Mixed Results Post-Christmas

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Retail Sector Sees Mixed Results Post-Christmas
RETAILCHRISTMASSALES
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While retailers overall report a relatively positive Christmas season, smaller businesses struggle to keep up with larger chains.

The Christmas season is pivotal to the two sectors, with one-third of all restaurant income coming from the six-week run-up to Christmas alone. While it has been a ‘difficult year’ for the industry, the general verdict from retailers after Christmas has been ‘relatively positive’.“I guess the budget, while it might have failed to deliver for retail, it did put two billion into consumer’s pockets in November and December, so I think retailers got to see the fruits of that.

” Shoppers on Henry Street in Dublin city centre on St Stephen's Day in 2020. Image: NurPhoto SRL / Alamy However, Ms McCabe said that most of this positivity came from larger shops, while small and medium businesses (SMEs) found it difficult to keep up. “If we look at, let’s say Black Friday for example, we did a survey with our members to see how they fared,” she said. “What was very evident from the data was that the large multiples did really well over Black Friday week - or kind of month - and nearly double-digit growth, while the SMEs saw nearly double-digit declines. “So, there’s a kind of a split happening within the industry of who’s getting to trade well and who’s not.”According to Ms McCabe, footfall within shops was ‘decent’, but those who did shop in person tended to make larger purchases. “The reports from members are that they traded exceptionally well online over the Christmas period, but equally had seen decent footfall in stores,” she said. “Maybe slight declines in some areas in footfall, but the average transaction value of that customer made up for it.and the impact of that made people actually walk in the doors of stores also, in fear that they might not get their deliveries on tim

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RETAIL CHRISTMAS SALES SMALL BUSINESSES ECONOMY

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