At issue: whether all smart glasses are 'spectacles.'
Snap’s new complaint posits that there’s been enough media coverage of Spectacles, bolstered by some industry awards and its own marketing including social media, to support its claim that consumers associate the word “spectacles” with the Snap brand. Snap first filed a trademark application for Spectacles in September 2016, “for use in connection with wearable computer hardware” and other related uses “among consumer electronics devices and displays.
During several rounds of back-and-forth with the company since then, the USPTO has maintained that the word “spectacles” appeared to be “generic in connection with the identified goods,” i.e. the camera glasses. Snap continued to appeal the agency’s decision. upheld the decision, reiterating that the word “spectacles” was a generic term that applied to all smart glasses, not just Snap’s version.
In its Tuesday complaint, Snap’s attorneys argued that “spectacles is an old-fashioned term popular in the 18th century,” and that it “is not often used today in the United States,” especially by Snapchat’s young audience.
But the USPTO appeal board said in November that the evidence didn’t support that argument, and that the word “spectacles” still retains its generic meaning and therefore can’t be trademarked. The board noted that in its own marketing, Snap had demonstrated that its Spectacles “eyeglasses form is a feature, function and characteristic of the camera, not only functionally but aesthetically.”
Snap’s lawsuit, which names acting USPTO director Drew Hirshfeld, seeks to have the appeal board’s November decision reversed. The company declined to provide a comment on the record to
Ireland Latest News, Ireland Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Soup's On, Dallas: Where to Find the Best Bowls of Soup, Cold Snap or NotThe weather in Dallas is typically great, but we’re approaching the time of year where Pete Delkus will be filling our social media feeds teasing of frigid weather...
Read more »
Chrissy Teigen makes epic tourist blunder as she poses for snap at London BridgeAmerican model and TV personality Chrissy Teigen has detailed her epic tourist mishap as she paid a visit to the iconic London Bridge
Read more »
Peter Andre shares snap of rarely seen kids with Emily MacDonaghPeter Andre has given fans a glimpse of his youngest kids, Amelia and Theodore, on a luxury family holiday to Dubai for New Year's Eve
Read more »
Emergency SNAP Benefits For Needy Texans Extended Through January'This emergency SNAP support will ensure more than 1.5 million families can continue to put food on the table,' said Gov. Abbott in a statement.
Read more »