La Liga raised hopes that its Metaverse move will innovate the league and provide best experiences for fans on and off the pitch.
The top tier of Spanish soccer – Primera Division, commonly referred to as La Liga – reportedly joined forces with the digital art platform – StadioPlus – to enter the Decentraland Metaverse.La Liga’s Push Into the Metaverse, the move aims to grab the attention of Generation Z, who are among the most active participants in the Metaverse space. Seeing La Liga’s developments in Decentraland’s Vegas City district, those born from 1997 to 2012 might increase their interest in Spanish soccer, too.
“This licensing agreement will allow us to reach a new and significant audience, like that of Decentraland,” he added. It is worth mentioning that the two most successful Spanish soccer teams – FC Barcelona and Real Madrid – have already hopped on the bandwagon. A month ago, the fierce rivals shook hands and
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