Streaming viewership for David Chase’s “The Many Saints of Newark” is coming into focus, as is the massive bump it gave the series that inspired it, “The Sopranos,” ac…
While the film’s theatrical rollout last weekend earned $4.6 million at the domestic box office, its performance onunderscores an important advantage the WarnerMedia platform has against its competitors — the ability to resuscitate its deep bench of adult-skewing, culture-defining series.
“We knew there would be interplay, but we were surprised. ‘The Sopranos’ is such a popular series.
Opening weekend ended with your announcement that David Chase has signed a new creative deal. What can we expect? There was an uptick from marketing because it was a really helpful and appropriate framing from [Warner Bros. worldwide marketing head] Josh Goldstine’s team. I have a large content marketing organization that is historically HBO, and they work closely with Josh. We drive a lot of what we call “growth science.
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