The Power of Social Media: Online Campaign Helps Reunite Backpacker With Photographs

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The Power of Social Media: Online Campaign Helps Reunite Backpacker With Photographs
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Catriona Bowman was devastated when the memory card to her camera went missing. Luckily for her, a man in Amsterdam found it and did everything to reunite her with it...How annoyed would you be if you were travelling and you lost all the pictures that documented your journey? Backpacker Catriona Bowman was convinced that the snaps of her trip around Europe had been lost forever when her camera card went missing in a bar in Amsterdam last July.

Mr Van Leeuwen compiled a video montage of the pictues and posted them on YouTube and Facebook under the heading “Who’s That Girl?” The video immediately went viral online and clocked up 33,500 views before a friend of Ms Bowman, who lives in Amsterdam, came across the clip and informed her.Ms Bowman has now made contact with Mr Van Leeuwen, six months after she lost her pictures. The 22-year-old said that she was “ecstatic and in shock.

“We were in a bar by a canal in Amsterdam when I realised my memory card was full as I had been taking pictures all day. Emily had a spare card in her glasses case so we quickly exchanged the cards, but a little while later we realised the full one had gone missing.

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