Twitter said it would bring an 'Official' label. It appears this second label to verify already-verified accounts is rolling out.
Esther Crawford also notes that “the new Twitter Blue does not include ID verification” as it’s an opt-in, paid subscription that offers a blue checkmark and access to select features. That said, it seems Twitter is now rolling out this “Official” label to some accounts.
Apple accounts, prominent media outlets such as Reuters, The Guardian, and The Rolling Stones, governmental accounts like the POTUS, the UN, and more are also getting this new Official label. BGR can also confirm that musicians and artists are getting this new verified badge. Currently, it doesn’t seem journalists and influencers have this Official label being rolled for them. It’s unclear what will be Twitter’s criteria to verify these accounts.Roth says that, in the short term, there will be a “proactive review of Blue Verified accounts that show signs of impersonating another user. When we find them, we’ll suspend them.” In the long term, Roth says that the company needs “to invest more in identity verification as a complement to proof-of-humanness.
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