The former Late Late host is likely to make a comeback after an extended pause
Newstalk seems a more natural home. Almost 10 years ago the station – then owned by Denis O’Brien’s Communicorp – poached Tubridy’s Late Late predecessor Pat Kenny from RTÉ. He became Newstalk’s biggest draw. But while the former Today presenter had, and still has, a clearly defined current affairs brand, Tubridy’s appeal is more amorphous.
At some point before resigning from the Late Late, Tubridy will have read the industry tea leaves. Despite attempts to throw cold water on terms like “talent” and “stars”, this is an age where individuals can reach an audience – and a revenue stream – without the backing of traditional media institutions.
A book deal seems a highly viable alternative for the author of JFK in Ireland and The Irish Are Coming. Both earlier titles were published by Harper Collins, part of Rupert Murdoch’s News Corp.
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